Ideal Founder Training

We are so excited to announce the next step in our ongoing efforts to help founders everywhere: Ideal Founder Training, our new weekly, educational entrepreneurial workouts!

Ideal Founder is all about optimizing the founder experience for maximum performance.

Just as world class athletes still have to workout and train to maintain peak performance, every founder committed to success must keep themselves at the top of their mental game.

Learning. Mentorship. Accountability.

Ideal Founder Training, gives entrepreneurs the tools—and the discipline—to hone their abilities, stay sharp, and execute at their best.

Mindset. Leadership. Scaling.

The only way to level up is by tackling these essential pillars with rigor and regularity. Our exercises are even more effective when consistently applied alongside peers going through the same thing.

We’ll lead the way.

What You’ll Get:

  • Live Workouts: Instructor-led sessions with fellow founders every Tuesday at 9:00 a.m. Pacific Time
  • Recorded Sessions: A growing library of recordings to access on your own time on demand
  • Class Materials and Exercises: Weekly research and thought exercises to keep you fresh
  • Class Cohort: A dedicated channel to interact between sessions with classmates at

Workout with Us

Our trainers know because they’ve been there, and they haven’t stopped.

There’s no magic path to a secret destination, just building positive habits that keep you going in the right direction.

You just have to start.

This is your chance.

Buy The Live Ideal Founder Training Sessions

All Live Sessions take place on Tuesdays at 10am PT / 1pm ET and attendance can be purchased by individual session, monthly or the entire package.

*Ideal Founder monthly or LAUNCH Package members automatically receive on-demand recordings and resulting information from the trainings so they can train at their own pace.

The LAUNCH PACKAGE is only available until June 29th!

Trainings are $39 Per Session when purchased individually.

2021 Ideal Founder Training Schedule

*Topics subject to change

June 2021

(OPEN) – June 22 – Founder Mindset: A Growth and Tenacity Mindset For Success

June 29 – Scaling and Growth: What’s Your BHAG? And How To Set Milestones

July 2021

July 7 – Team Leadership: Creating A Vision Worth Following

July 13 – Health and Wellness: Holistic Health and Wellness For Optimum Founder Performance

July 20 – Personal Branding: Creating Your Unique Voice As An Emerging Founder

July 27 – Finances and Accounting: Simple, Easy And Quick Accounting Tips For Busy Startups

August 2021

Aug 3 – Investors and Funding: Are You Backable? What is a Backable Startup?

Aug 10 – Revenue Models: How to Evaluate and Pick Optimal Revenue Models

Aug 17 – Company Branding: How to Create A World Class Company Brand

Aug 24 – Ideas Hacking: How To Use No Code or Low Code Apps To Create MVP’s

September 2021

Aug 31 – Sales: How To Improve Your Customer Pipeline

Sep 7 – Scaling and Growth: How To Level Up From Startup to Scale-up

Sep 14 – Team Leadership: Where and How To Look For Cofounders and Team Members

Sep 21 – Health and Wellness: Learning From Our Experiences – it’s Never Failure

Sep 28- Customer Development: What is Product Market Fit? And How To Know When You Hit It

October 2021

Oct 5 – Finances and Accounting: Profit/Loss, Balance Sheets and Financial Windshields

Oct 12 – Investors and Funding: Tips and Tricks of Creating Effective Pitch Decks

Oct 19 – Founder Mindset: How To Find And Maintain Your Founder FLOW

Oct 26 – Company Branding: Core Values And How They Help Create Your Brand

November 2021

Nov 2 – Social Media: What’s Working In Today’s Social Media Landscape

Nov 9 – Experimentation: Test, Experiment and Iterating Your Way To Product Market Fit

Nov 16 – Metrics and KPI’s: How To Best Set, Measure and Track Company KPI’s

Nov 30 – Team Leadership: Are You The Best Leader You Can Be, Right Now?

December 2021

Dec 7 – Health and Wellness: How To Rest, Recover and Renew For Next Year

Dec 14 – Culture: Let’s Have Fun and Celebrate The Year-end


Do I have to join at the beginning of the series?

Start any time! All our training workouts stand on their own and can be used over and over while you’re an Ideal Founder.

Can I upgrade my Insider membership to Ideal Founder membership?

Yes! Whenever you’re ready to step up from Insider, just click to upgrade. You’ll get all the Ideal Founder training benefits while retaining your Insider perks.

What if I have questions for my trainer after the live session is over?

You can interact with your peers and trainers in the class cohort channel on

Are the Live training sessions included in the Ideal Founder membership level?

No. Access and entry to weekly Live training experiences are purchased separately. Anyone can ‘drop-in’ and experience the Live Ideal Founder training no matter their Founders Live membership level. But Ideal Founder members have access to the On-Demand recordings of past training sessions and exercises to learn at their own pace.